The Cloud TV app store comes with a whole host of partnered streaming apps, including Disney+ Hotstar, Zee5, SonyLIV, Voot, SunNXT, JioCinema, Eros Now, ALTBalaji, Hungama Play, Shemaroo, YuppTV, Movie Box, DocuBay, EpicOn, Bloomberg, The Quint, Home Veda, Aptoide and more. It also comes with a content discovery engine that the company claims can analyze and curate “thousands of hours of globally trending digital content like Movies, Trailers, TV shows, Documentaries, Music, Kids’ entertainment, Spiritual content and apps from legally licensed sources”. All these are available on the internet on a free, premium or freemium basis, and can be available for viewing on Cloud TV devices. The OS also offers OEMs multiple options to customize the launcher, including personalized brand logo, color and launcher themes. Other possible customization options include hotkey integrations on the TV remote for partnered apps and services. Finally, the company claims that the OS has been designed specifically to cater to Indian OEMs and audiences, and comes with all the safety and security features one can expect from a modern smart TV operating system. You can check out more info on the official Cloud TV website.
